How Technology and Strategic Investments Are Reshaping E-Commerce
Over the past few years, e-commerce has revolutionized retail by offering convenience, variety, and accessibility to consumers worldwide. With rapid technological advancements and evolving consumer behaviors, e-commerce continues to expand from traditional models, integrating innovations such as AI, AR, and social commerce. This digital transformation enables businesses to deliver personalized experiences, streamline operations, and reach global markets effortlessly, shaping the future of shopping. Exploring the expanding landscape of e-commerce models E-commerce has evolved far beyond the traditional business-to-consumer (B2C) model, now comprising a wide variety of business structures to meet diverse market demands. In the B2C model, businesses sell directly to end users through online stores or marketplaces, with industry leaders such as Amazon and Walmart offering extensive product selections and highly personalized shopping experiences. The business-to-busi...